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Phone

Office: (616) 457-0300
Jesper (Web) : (616) 378-0480

Address

1059 Wealthy Street SE, Suite 202
Grand Rapids, MI 49506
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"We were looking for a good partner and we were fortunate to find Engine to help us to create a back end for the sites so we are able to manage our content effectively and efficiently while the front end is aesthetically pleasing to the eye."
Kasie Smith
Kasie Smith
Serendipity Media, LLC
"The difference is in the details, and the team at Engine sweats the details. From design concept until the last "i" is dotted and "t" is crossed, Engine is creative and efficient in getting the job done. After three major website updates and multiple small projects, I can say with conviction: Engine consistently brings creative ideas to life."
Steve Wierenga
Steve Wierenga
Ajacs Die Sales Corporation
REVUE Magazine
REVUE Magazine
REVUE Magazine reinvents itself monthly as the premier guide for music, arts, food and drink in West Michigan, and its online presence mirrors that creative energy. Engine delivered a website design that takes into account the need for speed, flexibility and striking graphics that can be switched out in a snap.
Holland Board of Public Works
Holland Board of Public Works
The Holland Board of Public Works sought to improve its outreach to its some 75,000 customers who use electricity, water and wastewater treatment services. Engine responded with a customized website that allows BPW staff to update information quickly -- a critical feature in emergencies.
Ajacs
Ajacs
Ajacs Die Sales needed to cut the time it took to maintain online catalogs of parts from more than 50 leading suppliers of industrial goods, yet keep its website inviting to visitors. Engine developed front and back end systems that balanced both needs perfectly.
Grand Rapids Pizza & Delivery
Grand Rapids Pizza & Delivery
Grand Rapids Pizza & Delivery wanted to improve the time it took for customers to order menu items over the phone or online, so it turned to Engine to integrate three separate ordering methods into one seamless system.
Van's Sports
Van's Sports
As one of the largest marine OEMs in the Midwest,Van’s Sports Center sought to streamline access to several databases involving more than 15 million parts. Engine provided the knowhow to integrate all the information into one smooth system.
Toburen Law
Toburen Law
Attorney Mike Toburen needed to raise his online profile in a crowded West Michigan marketplace for legal services. He turned to Engine to create a website that conveys competence and confidence through clean design and great content.
Divani
Divani
Divani wanted a dynamic website that captured the bar/restaurant’s comfy, yet playful, personality. Engine responded to the challenge with a website design that acted as a perfect backdrop for strong or subtle images that could be swapped out easily to mark different promotions.

Vroom -- The Digital News Bureau of Engine

Our Approach

If you want to meet the future of manufacturing in West Michigan, just shake hands with 22-year-old John Boss, who intends to strike it rich with an underwater drone called Fathom One.

Boss and partners Matthew Gira and Daniel Vessells are using all of today’s digital tools to launch “the world's first easy-to-use, truly affordable underwater drone” as a business -- design software, 3-D printing, website design, digital press kit, Kickstarter, video. What started as a capstone engineering project at Hope College may end up being a lucrative consumer products company for the trio.

And if you have the impression that they are science/engineering nerds who are more comfortable behind a computer screen than making a sales pitch, banish the thought. These guys are savvy marketers who are as skilled in the fundamentals of personal sales, marketing, branding, public relations and capital acquisition as they are with test tubes and machine tools.

Boss and Vessells wore matching tee shirts with a cleverly designed logo of Fathom during their presentations at the Grand Rapids Mini Maker Faire last Sunday at the Grand Rapids Public Museum. They are raising capital through a Kickstarter campaign with a launch party at 5:30 p.m. Aug. 30 at the museum, along with offering a free Fathom to the person who signs up the most friends on the Fathom website. The website offers a digital press kit loaded with photos and a well written news release, as well as catchy video that shows the invention gliding underwater like a little white manta ray.

Their efforts haven’t gone unnoticed. They’ve snagged $20,000 in funds and services from the Emerge Xcelerate program from Start Garden, gotten coverage on the invention in the Detroit Free Press, BBC News, Hackaday.com, and SlashGear.com, and won several entrepreneurial awards.

Vessells hatched the idea for Fathom after hearing his grandfather tell a story about how horse-drawn wagons for pulling logs had cracked through the ice of a nearby lake and were probably still resting at the bottom. Vessells wondered if an affordable device could be made for underwater exploration that didn’t cost as much as commercial underwater drone systems. After two years and several iterations of the invention, the Fathom team feels it is now ready for Kickstarter.

Fathom has a price point of $600 for the drone that uses tether to transmit video or still photos taken with its HD camera and high intensity LED lights, directed through the tether with either a physical controller or the Fathom App that connects to a wireless buoy. It can operate for 45 minutes or more on its battery, and it can dive to a depth of 150 feet.

Time will tell if there’s a market for underwater drones at that price point -- it’s certainly within the pocketbook of a drone hobbyist considering the cost of the flying variety. But even if Fathom One isn’t a sales blockbuster, there’s no doubt that Boss, Vessells and Gira have what it takes in terms of ingenuity and persistence to find the next big thing.

And when they do, let’s hope they do so through a company set up in West Michigan. They are our future in manufacturing.

  • Kaylee Van Tuinen

    Kaylee Van Tuinen

    Kaylee Van Tuinen has a BFA in Graphic Design from Kendall College of Art and Design, as well as 5
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  • Brian Edwards

    Brian Edwards

    Specializing in marketing, journalism, PR and corporate development, Managing Partner Brian Edwards provides strategic direction to the clients of Engine.
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  • Cliff Frantz

    Cliff Frantz

    Cliff Frantz works with clients to develop online content, specializing in creative writing, video production and studio recording. Cliff also
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  • Justin White

    Justin White

    Engine’s longtime lead developer Justin White, who now works as a contractor for us, specializes in integrating the newest technologies and
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  • Jesper Dinesen

    Jesper Dinesen

    Jesper Dinesen has been assisting West Michigan companies since 2005 in website development, with particular expertise in Joomla-based platforms. He
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  • Claire Boomgaard

    Claire Boomgaard

    Claire Boomgaard has more than ten years of experience working with designers, developers, and clients to manage marketing, print, and
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